Marketing Manager

Pentagon Group Pte. Ltd. - Old Birdcage Walk

Working with the General Manager, the Marketing Manager is responsible for the marketing initiatives for our individual brands. He/she must be someone who is a strategist yet can implement ideas and plans in quick turnaround time. A highly resourceful and creative candidate, he/she should be able to come up with plans that can adapt to market changes and think out of the box, possessing an entrepreneurial spirit that constantly seek opportunities to help increase business.
 
The candidate needs to have at least 3-5 years experience in marketing, digital marketing, PR, brand building, content management, CRM, devising F&B promotions and be able to come up with detailed Marketing plans to achieve the targets for the company.  The candidate will lead the entire Marketing scopes and integrate plans for both traditional marketing, digital marketing, branding, events management and provide Marketing support for restaurant operations.
 
Contemporary, Visionary, Suave - do join us, if you think you have what it takes!

Responsibilities
 
  • Develop and maintain relationships and communication with key partners to create solid marketing plans and serve as the primary point of contact
  • Drive strategy and plan and execute marketing initiatives for new projects, menu changes, special menus, and branding campaigns.
  • Devise and manage the annual marketing budgets for individual businesses.
  • Manage promotions to drive sales, yet abide by margins for effective ROI and bottom line.
  • Implement existing and new digital marketing platforms for business effectiveness.
  • Propose online restaurant review platforms and vendors.
  • Generate all local communication materials and messages, not limited to leaflets, tent cards, website design and updates, social media postings, in-house posters, digital banners, SEM, print advertising.
  • Provide content for all communication where necessary.
  • Develop and execute customer acquisition and retention marketing programs, web-based, database, and direct to consumer marketing. 
  • Lead wedding, corporate and other event marketing outreach.
  • Oversee e-newsletter campaigns for the restaurants.
  • Ensure Marketing and respective teams provide on-site event support where necessary. 
 
Requirements
 
  • Bachelor’s degree from an accredited university in business, marketing or related major is preferred.
  • 3-5 years of related work experience, preferably in the hospitality industry.
  • Exceptional written and oral communication skills.
  • Dynamic team player with great collaborative and interpersonal skills.
  • Strong personal leadership, organizational, relationship building and negotiation skills.
  • Self-starter who can work independently: displays self-confidence, enthusiasm and strong customer service orientation.
  • Demonstrated effectiveness in working in a service-intensive, deadline-driven environment.
  • Extremely detailed oriented while juggling multiple projects.
  • Able to drive marketing agendas.
  • Ability to manage photo/video shoots.
  • Other abilities include having good judgment, able to think clearly and respond quickly, and make good decisions in pressure situations.
 


Post Date 08 December 2017
End Date 22 December 2017

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Company Profile

Pentagon Group Pte. Ltd.

Pentagon Group Pte. Ltd.

Singapore - North-East

Established in 2012, Pentagon Group Pte. Ltd. was founded on the notion that great food starts with good concepts and the right people fronting the brands.  With diverse concepts ranging from restaurants, bars, to catering, we continue to grow in the F&B industry, always having a diner-centric approach and offering culinary inspirations. 

Whether it is Modern European cuisine, International dining executive-style catering or economical food choices, we constantly uphold standards based on taste, quality and value for money.

Pentagon Group offers exciting career opportunities for highly motivated and talented professionals who have an eye for detail and an appreciation for the exceptional quality and level of service they stand for.